I AM


Tronic directed and animated this spot on the loss of nature in our increasingly man-made landscape. I AM shows a bleak future, where animals, now a recent memory, are constructed from detritus. This is their plea to us.

Tronic Studios

Tronic Studios

Tronic is a NYC based directing, design and animation studio founded in 2001 by Columbia Architecture graduates Jesse Seppi and Vivian Rosenthal.

They’ve directed and animated spots for Target, Adidas, Microsoft and Sony, designed and executed installations and new media campaigns for Diesel, GE, Nike, Sharp and Hitachi, and in general, have worked to eliminate lines delineating one form of creative media output from another. These visual futurists boldly combine architecture, new media, animation and branding through new uses of technology to create visually striking and conceptually based work.
Tronic Studios

Latest posts by Tronic Studios (see all)

  • I AM - March 9, 2014

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